In the last few years, funeral directors, consumers, and suppliers have increasingly relied on internet technologies to
conduct their business and improve their efficiency. Most funeral directors now employ the use of email in their business
on a daily basis. Some have already made the investment in a web site for their funeral home and have begun to reap the benefits.
A web site will benefit your funeral home in three ways. A web site will:
Enhance service to existing customers
A web site will allow you to publish all your current obituaries, complete with full color photographs, online. Families
will be able to receive electronic sympathy messages from those who cannot attend a service, and relatives can quickly acquire
directions, send flowers, and confirm service schedules.
Save time
Instead of tediously providing the same directions to callers repeatedly throughout the day, your web site will allow you
to direct inquirers to personalized point-to-point directions and an online map. Your customers will enjoy receiving this
customized information and you'll have more time to do your job.
Improve customer acquisition
Your web site address should be published at the bottom of your newspaper obituaries, leading readers to your site for
additional information, to send a sympathy message, and to acquire directions to your home. While at your site, they will
see information about your funeral home and staff. Should they set foot in your home, they will be at ease, in contact with
names and faces they are already familiar with. Additionally, while at your web site they may begin to think about their own
prearrangement needs, review your prearrangement services, and schedule a future meeting.
Let Us Build Your Funeral Home Website!